I created visual designs that reflected Jacquees' new album's theme while maintaining consistency across social media and apparel. I used red to reflect the album's aesthetic, complementing it with gold for elegance and a touch of romance. Orange was incorporated to complement the red, creating a harmonious color palette across all designs. This consistent use of color helped tie together the social media visuals and apparel design, ensuring a cohesive and impactful brand identity.
Tools Used: Adobe Photoshop
The goal was to create visually striking social media posts that reflected the energy and themes of Latto's album while focusing on imagery and typography to capture her unique style. For this series, I experimented with bold imagery and dynamic typography to reflect the album’s vibrant and empowering themes. The design explores modern and edgy elements, aligning with Latto's artistic identity and the album's mood. The compositions are crafted to capture attention and resonate with her audience, creating a cohesive look across her social media presence.
Tools Used: Canva
I wanted to create an eye-catching Instagram carousel that reflects Glorilla's message of hope and resilience in her lyrics, while capturing the vibrant energy of her persona.I used bright colors, primarily blue to match Glorilla’s outfit, and orange to highlight the her important lyrics. The lyrics convey the idea of embracing tomorrow as a new chance for growth, with the quote "Every day the sun won't shine but that's why I love tomorrow" as the focal point. The water background symbolizes the reflective nature of her message, adding depth and reinforcing the theme of renewal and opportunity.
Tools Used: Adobe Photoshop