Project Name
Upscale Photography Brand Identity
Upscale Photography Brand Identity
Client / Context
Papirazzi Pro 88— Photography Business
Papirazzi Pro 88— Photography Business
Project Summary / Challenge
For Paparazzi Pro 88, I took the approach of aligning his brand identity with his lifestyle—one defined by travel, sophistication, and a sense of luxury. I believed that reflecting these qualities through the design would create a strong visual persona that not only appealed to him but also elevated the overall perception of his brand.
Solution / Approach
For Paparazzi Pro 88, I took the approach of aligning his brand identity with his lifestyle —one defined by travel, sophistication, and a sense of luxury. I believed that reflecting these qualities through the design would create a strong visual persona that not only appealed to him but also elevated the overall perception of his brand. Using a bold palette of red, white, and black, the visuals were designed to feel grown, mature, and strikingly modern. These colors, paired with sleek typography and refined layout choices, reinforced a high-end aesthetic that positioned Paparazzi Pro 88 as a brand of exclusivity and sophistication.
Social Media Graphic (Example)
