The client needed a modern and edgy brand identity that reflected their car tinting, wrapping, and detailing services. The challenge was to create a masculine design that aligned with the client’s preferences while maintaining a professional and polished look.
I designed a primary logo, secondary logo, and brandmark/icon to establish a versatile and cohesive brand identity. To align with the client’s favorite color, I used blue as the primary color, incorporating sleek and bold design elements to achieve a modern and masculine aesthetic. As a female graphic designer, I focused on balancing strength and sophistication in the design to meet the client’s vision and appeal to their target audience.
Tools Used: Canva, Adobe InDesign
